A few years ago, I wrote this article on the advent of Web 3.0 and how it will affect SEO, but it is important to know that it will also affect shareable content and how we interact on social media sites. People are so accustomed to thinking that all there is to search engine optimization [...]
If you are an SEO, you should know about Latent Semantic Indexing (LSI). SEO and Web content is about more than random keywords on the pages. Here are the basics of LSI: Google compares search terms to several documents that have undergone LSI. It then return results that contain similar meanings to the search criteria [...]
You need a blog. Google wants to see websites with fresh and relevant content. The more you update your site, the more people will come to your site. The more people come to your site, the more relevant your content appears to Google. There are three ways to set up a blog. You can set [...]
If people go to your website because of your social media campaign great, but that should not be your primary focus for delving into social media.
If there are two things you like, it’s free and it’s lists. Blogs with lists of free stuff always get the most views. I try to write my blogs in list or bullet point format as much as possible, but I don’t list free resources (i.e. other sites) as much as I once did. If [...]
Hootsuite uses it, Scribd uses it, and several other sites use it to be more search bot friendly and interactive for users. Here’s a list of the most social link types, attributes, and elements in HTML5. Article Element – This tells search bots when content is related to other content, such as with blog [...]
If you follow these rules, your site will maintain its integrity no matter how often Google changes its algorithm.
With the rise of social media curation tools like Storify , the value of what you tweet and post on Facebook is becoming largely dependent upon the relationships between the category of your website and the categories of the website(s) your tweeting or posting about. Right now, if I Google ‘Social Media,’ I receive 161,000,000 [...]
Adam Singer of TopRank Blog said of BlackHat Social Media, “The intention of being black hat is getting better results faster.” Have you ever seen a tweet from someone you don’t recall following? Those are those people who bought thousands of Twitter followers, and you happened to be one of the Twitter followers they bought. [...]
If you read the most recent issue of Poets & Writers, you know if you are an author and want a Web designer you want Jefferson Rabb. He doesn’t design sites with a traditional call to action, rather he designs them with the goal of letting the user get to know the author better. Most, [...]
