FAQ
What is SEO Content?
SEO (search engine optimization) content, also called Web content, is content on websites that attract search bots, Web spiders, and metacrawlers that search engines like Google send out to scour the Internet for relevant sites.
Why is SEO Content important?
Search engines use hundreds of algorithms (ranking factors) that change hundreds of times a year to determine what websites contain the most relevant content about certain topics. Search engines rank websites with the freshest content the highest.
How will SEO content optimize my website for search engines?
Search engines like Google, Bing, and Yahoo send out Web spiders and metacrawlers to scour the Internet and rank sites websites according content, link value, and other parameters. Be careful to think you can just write an article with “widget” every fifth word. Search engines consider that black hat SEO content, and that may get you black listed by search engines.
Can you better explain what you mean by “Black Hat SEO”?
As much as search engines’ ranking factors are changing all of the time, what they consider Black Hat SEO is also changing all of the time. The most common Black Hat SEO practice is stuffing websites with keywords that are not relevant to certain websites or web pages.
Is SEO Content Search Engines’ only ranking factor?
No, but it is among one of the leading factors. Think of SEO content as the light inside of a building that illuminates what’s inside that building.
What are some of search engines’ other ranking factors?
Link building is among the most important factor, and it is perhaps even more important than SEO Content. Search engines use links to find sites throughout the Internet.
Is it true that obtaining reciprocal links is the best link building strategy?
The best link building strategy is not e-mailing other websites and asking web masters to exchange links with you. It’s writing good articles and blogs and posting them on your site. This will encourage people to link to your site, and it will set you apart as an authority.
Do you offer Link Building services?
Yes, we do. Click here.
What if I just want to pay other websites to get links up quickly?
It’s you’re reputation, but it’s ours also. So, feel free to pay people to link to you, but we won’t work with people or companies that engage in any type of deceptive practices. We always consider our reputation to be on the line.
Can you go on a link building campaign for my site?
We offer SEO article writing services, which you can post on your site. We recommend that you focus on writing great content before trying to get others to link to you. Traditional link campaigns are slow and tedious.
Does Google rank sites according to sites that link to them?
No. A Webmaster cannot do much about which sites link to them. That would be like judging a book according to the cover of the book next to it.
Do you offer article writing services?
Yes, we do. Click here.
Why don’t you write articles under 500 words?
We do. We call them blogs.
Why don’t I see blog writing services on your website?
Right now, we offer them informally, but we will be adding a blog writing page soon.
Why do you offer article submission services if it is best to post articles on my site?
The secondary purpose, or the result of writing articles, is to get people to link to your site; but the primary reason is so that people will see you as authoritative. The more people read your name, the more they will recognize and remember your site, brand, and/or product.
What is Social Media Marketing (SMM)?
Social Media Marketing (SMM) is marketing your brand, product, or service through social media sites like Facebook, Twitter, and others.
Is Social Media Marketing (SMM) as authoritative as writing SEO content?
It depends on your perspective. SEO Content is the light that illuminates your website, but social media marketing is a way to get to know your customer base better.
How will social media marketing (SMM) optimize my website for search engines?
It won’t optimize you site, other than to give you a few links, but it will let you customer base know you exist. Think of social media marketing as a grocery store freezer. When you go to the frozen food section of a grocery store, you assume they carry milk, eggs, and other products. They know what to keep in stock, and how much of which products to keep in stock because someone on the other side of the refrigerator can see how much of something people take and what brands they take. In the same way, social media marketing is a way of standing on the other side of your brand, watching how well people respond to your brand, and determining how to better brand yourself.
How do you use Social Media Marketing (SMM) to get to know your customer base?
On the listening side, we look for people who are talking about our brand and our clients’ brands, and we engage with them. On the socializing side, we make sure all of our interactions with people are relevant, personal, and conversational.
What is social media monitoring?
This is the listening side of social media marketing. Social Media Monitoring (SM2/SM2) to differentiate from SMM) is like that suggestion box stores place by their cash registers. For a list of great social media monitoring resources, read this blog.
What should I use Social Media Monitoring (SM2) to listen for?
We recommend using it to listen for mentions of your brand, website, or competitors’ brands/websites? You can also use it to listen to various other things like names of people in your company, important events, or any other terms relevant to your social media marketing efforts.
What do SEO content and social media marketing (SMM) have to do with each another?
SEO content consists of buzzwords inserted into websites; but optimizing your website, services, products, or ideas does not stop with your website. When people enter certain buzz words into search engines, certain websites appear in a search engine results page (SERP). Those buzz words can apply to your blog, social networking sites, or social bookmarking sites.
How do you listen to your audience?
It can be as simple as inserting some keywords into search engines and reading what people are looking for, it can be as complicated as purchasing software or using a social media monitoring service, or it can be somewhere in the middle.
Is there a listening side of writing SEO Content?
Absolutely. It is very important to know your audience and to optimize your website with organic Web content.
What do you mean by organic Web content?
Search engines search for sites with content that flows conversationally.
What are your services?
Please visit our services page.
What are your rates?
Please visit our prices page.
How long after I contact you can I expect to hear from you?
We respond to all inquiries within 24 hours. For link exchange requests, allow up to 3 months for review. We are very stingy of who we link to. We reserve the right to never post links submitted to us or take down links on our site for any reason at any time. Our reputation is always on the line.
If you have any questions not covered on this page or throughout this site, please contact us.