blogging

Avoiding the Content Copycat Trap

April 21, 2013
copycat trap

Google doesn’t want content copycats. They want your blog to consist of original ideas, attract new visitors, and encourage those visitors to share it. For example, Seth Godin doesn’t seem to worry about content that attracts Google or any other search engine. He doesn’t even seem to worry about attracting new visitors. He has an audience, and he [...]


The WordPress vs. Blogspot Showdown

March 11, 2013
rsz_1rsz_question_mark_3d

Recently, I met a gentleman who modifies video game consoles and wanted to create an online presence. He said he didn’t need help with SEO or social media, as he wanted to get his website up first. I told him there aren’t many people who modify video game consoles, and he didn’t need a great [...]


Google and Latent Semantic Indexing

February 18, 2013
scrabbleboard

If you are an SEO, you should know about Latent Semantic Indexing (LSI). SEO and Web content is about more than random keywords on the pages. Here are the basics of LSI: Google compares search terms to several documents that have undergone LSI. It then return results that contain similar meanings to the search criteria [...]


Beta Testing Your Blog

December 5, 2012
typewriter

You need a blog. Google wants to see websites with fresh and relevant content. The more you update your site, the more people will come to your site. The more people come to your site, the more relevant your content appears to Google. There are three ways to set up a blog. You can set [...]


Back to the Blogging Board

July 16, 2012
boy-at-blackboard

Once or twice a week, I peruse Twitter, using hashtags specific to writing, follow people who use those hashtags, and get into conversations with them.


Your Social Media Marketing Rights

August 15, 2011

The freedom of speech has given rise and justification to the freedom of criticism.


A Review of “The Social Media Survival Guide” by Deltina Hay

August 8, 2011

No matter whether you’re a social media novice, aficionado, or expert, there is bound to be something in this book you can glean from. It’s a great resource for teachers and students, and it covers all of the basis from blogging to the importance of a social media plan. If you’ve read this book, let me [...]


Google+Plus = Google+

July 20, 2011

Just as the + symbol holds a different value than a digit in math, it holds a different value than a letter for the purposes of SEO.


Blogging for Value

June 15, 2011

If there are two things you like, it’s free and it’s lists. Blogs with lists of free stuff always get the most views. I try to write my blogs in list or bullet point format as much as possible, but I don’t list free resources (i.e. other sites) as much as I once did. If [...]


The Social Side of HTML5

June 13, 2011

Hootsuite uses it, Scribd uses it, and several other sites use it to be more search bot friendly and interactive for users. Here’s a list of the most social link types, attributes, and elements in HTML5.   Article Element – This tells search bots when content is related to other content, such as with blog [...]


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